"There are some cases where a group of people can do a better job of solving certain kinds of problems than individuals. One example is setting a price in a marketplace. Another example is an election process to choose a politician. All such examples involve what can be called optimization, where the concerns of many individuals are reconciled. There are other cases that involve creativity and imagination. A crowd process generally fails in these cases. The phrase 'Design by Committee' is treated as derogatory for good reason. That is why a collective of programmers can copy UNIX but cannot invent the iPhone."
- Jaron Lanier